If you live in the Southeastern Connecticut area, Priority Auto Group is the place for you to purchase the Kia of your dreams. Your Kia of Groton dealer is the first place to go when you’re in the market for a new Kia Soul, Optima, Sportage and more. We also have a great selection of new SUVs, hybrids, and compact cars for you to test drive, as well as a large inventory of used cars that includes every make and model. Please call us as soon as possible if you require a Kia Dealership in New London, CT.